What Font Does Apple Use

What Font Does Apple Use?

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San Francisco Font, created by Apple, has a dependable, readable, and amiable typographic voice. Size-specific outlines and dynamic tracking enable excellent readability at every size and screen quality across all Apple products. Because numbers by default have proportionate widths, they feel natural and harmonic in the time- and data-centric interfaces that people use on a daily basis.

Precision typesetting is made possible by the nine weights, which include italics, as well as other characteristics like tiny capitals, fractions, inferior and superior numbers, indexes, arrows, and more. San Francisco is likewise a smart contextual adapter. In San Francisco, for instance, the colon changes to a form that is vertically centered when signifying time. Furthermore, every operating system collaborates with the typeface to automatically apply font properties that are particular to a certain size.

When it comes to design and branding, Apple Inc. is known for its meticulous attention to detail. One key aspect of its design philosophy is the choice of typography or fonts used in its products and marketing materials. The font that Apple uses plays a significant role in creating a consistent and recognizable brand identity. In this article, we’ll explore the font that Apple uses and its history.

Apple’s Signature Font: San Francisco

Apple’s signature font is known as “San Francisco.” This typeface has become synonymous with Apple’s sleek and modern design aesthetic. San Francisco was designed in-house by Apple’s team of typography experts, and it serves as the default system font for various Apple products and operating systems.

Reasons to Choose San Francisco Font

They had been using Helvetica since the first Apple phone was released, but in 2015, they abruptly chose to move to San Francisco. Why? What specific features of Helvetica did Apple decide not to accept, and why did they do so?

  • Digital-Focused Design: San Francisco was created to cater to the needs of digital devices, making it a prime choice for modern interfaces.
  • Exceptional Readability: This font excels in readability, even on small screens and contrasting backgrounds, making it a top choice for designers.
  • Friendly Aesthetic: Its friendly and inviting nature sets it apart, providing a warm and approachable feel for users.
  • Unmatched Versatility: With over 50 variations released since 2014, San Francisco is incredibly versatile, catering to a wide range of design needs. You can mix and match variants for a cohesive look.
  • Issues with Helvetica Neue: Helvetica Neue, the predecessor, faced problems like heavy punctuation, excessive spacing, and poor legibility on digital screens. These issues prompted the switch to San Francisco, an improved and contemporary alternative.

The Origin of San Francisco

San Francisco made its debut with the introduction of the Apple Watch. It was specifically created to meet the needs of small, high-resolution screens. The font was designed with an emphasis on legibility and clarity, making it an ideal choice for digital devices.

Versatility of San Francisco

What makes San Francisco especially versatile is its wide range of weights and styles. It includes variants like “San Francisco Display” for headlines and “San Francisco Text” for body text. This versatility allows Apple to maintain a consistent and harmonious visual identity across its products.

Evolution of Apple’s Typography

While San Francisco has become the standard font for Apple’s user interfaces, it’s worth noting that Apple has used different fonts over the years. Before the era of San Francisco, Apple employed the use of “Helvetica Neue” for its operating systems and marketing materials.

The Helvetica Neue Era

Helvetica Neue was renowned for its clean and minimalist appearance, aligning well with Apple’s design ethos. It was the typeface used for iOS 7 and previous iterations.

Transition to San Francisco

The transition from Helvetica Neue to San Francisco marked a pivotal moment in Apple’s design history. San Francisco was introduced with the Apple Watch in 2015 and later became the system font for iOS, macOS, watchOS, and tvOS. This move was aimed at creating a unified and cohesive look across all Apple devices.

SF Script Extensions

Similar to San Francisco, these Apple system font extensions come with nine weights, a rounded version, and optical sizes that change proportion and spacing in real time depending on the size of the point. By modifying weight, contrast, and vertical metrics, each script extension has been made to work with SF Pro for multilingual typesetting while maintaining the inherent proportions of each script.

Utilizing Custom Fonts in Page Links

When integrating custom fonts, it’s essential to ensure their legibility. Unless your application has a compelling requirement for a custom font, such as for branding or creating an immersive gaming experience, it’s advisable to stick with system fonts. However, if you decide to use a custom font, it’s crucial to make sure that people can easily read it under various viewing distances and in different conditions.

Incorporate Accessibility Features for Custom Fonts

System fonts naturally support Dynamic Type (where available) and respond when users enable accessibility features like Bold Text. If you opt for a custom font, it’s important to ensure that it behaves in a similar manner. For developer guidelines on this matter, consult the relevant resources.

What Font Does iPhone Use For Text Messages?

San Francisco is the font used on iPhones for text messaging. Apple created the sans-serif font, San Francisco. 2014 saw the initial release of it. The operating system for the iPhone, iPad, and iPod touch, as well as the Apple Watch, are among the numerous devices made by Apple that use San Francisco.

Additionally, the macOS system font is San Francisco. There you have it, then! You may be confident that your iPhone is in San Francisco the next time you wonder what typeface it is using for text messages.

Apple Logo Font

Apple’s logo was created by Rob Janoff, a graphic designer 1977. The unique design was intended to be simple, and memorable, and to symbolize knowledge (with the apple representing knowledge or education). The logo’s design has remained largely consistent over the years, with minor variations in size and color, but it has never been made up of letters or characters from a font.

What Font Does Apple Music Use?

Pro SF. The system font for iOS, iPadOS, macOS, and tvOS is this versatile, neutral sans-serif typeface. Nine weights, four widths, changeable optical diameters for maximum legibility, and a rounded form are all included in SF Pro. More than 150 languages in Latin, Greek, and Cyrillic scripts are supported by SF Pro.

How to Customize Fonts on Your iPhone

Altering the font on your iPhone is a straightforward process, and you can manage it directly from your Settings app. Here’s a step-by-step guide:

  1. Launch the Settings app on your iPhone.
  2. Tap “General.”
  3. Select “Fonts.”
  4. Choose the font you prefer to use.
  5. Tap “Done.”

That’s all there is to it! You have the flexibility to change fonts on your iPhone as needed, even assigning different fonts to various applications. If, for instance, you want to use one font for your emails and another for your text messages, simply select the appropriate font when you’re in the app where you wish to apply it.


In the world of design, even the choice of font can have a profound impact on a brand’s identity. Apple’s decision to create and adopt the San Francisco font exemplifies its commitment to crafting a seamless user experience. The font’s clarity, versatility, and distinctive style are integral to the overall Apple aesthetic, making it instantly recognizable to users around the world.

In summary, when you see the San Francisco font on your Apple device, you’re not just witnessing a font; you’re experiencing a design philosophy that prioritizes elegance, readability, and a commitment to creating beautiful and functional products.

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Q: What Font Does Apple Use?

Apple predominantly uses the “San Francisco” font for its branding and user interfaces. This typeface was developed in-house by Apple and is known for its sleek and modern design, optimized for legibility on digital screens.

Q: Why did Apple create the San Francisco font?

Apple introduced the San Francisco font with the launch of the Apple Watch. It was designed to address the unique requirements of small, high-resolution screens, emphasizing clarity and legibility.

Q: How versatile is the San Francisco font?

The San Francisco font family has various weights and styles, including “San Francisco Display” for headlines and “San Francisco Text” for body text. This versatility allows Apple to maintain a consistent visual identity across its product range.

Q: Did Apple always use the San Francisco font?

No, Apple has used different fonts over the years. Before the San Francisco era, Apple used “Helvetica Neue” for its operating systems and marketing materials, such as iOS 7 and earlier versions.

Q: What led to the transition from Helvetica Neue to San Francisco?

The transition to San Francisco marked a significant shift in Apple’s design history. San Francisco was introduced with the Apple Watch in 2015 and later became the system font for iOS, macOS, watchOS, and tvOS. This move aimed to create a unified and consistent design across all Apple devices.

Q: How important is the choice of font in a brand’s identity?

The choice of font can significantly impact a brand’s identity and the user experience. Apple’s commitment to fonts like San Francisco reflects its dedication to creating a seamless and elegant user experience, ensuring that its design is both functional and aesthetically pleasing.

Q: Is the Apple logo font a standard font?

No, the Apple logo does not use a specific font. The Apple logo is a custom-designed graphic not composed of letters or characters from a standard font. It was created by graphic designer Rob Janoff in 1977 and is a unique, instantly recognizable design.

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